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The debate between AI-generated content and human-written content is an ongoing one…. and it’s constantly evolving. As such, Google is actively improving its ability to …

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Confusion between Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) is not uncommon when discussing digital marketing strategies. Though these terms are sometimes used …

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Previously highlighted by myself in numerous Web Magazines and Publications back in 2018, I delve into the intricacies of Voice Search and its growing significance, …

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Content Tip Don’t forget that website content is also visual – it’s often overlooked? Visuals are crucial for capturing your audience’s attention and enhancing your …

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Schema FAQ Boost your websites Search Engine real estate (visibility and positioning) and attract more qualified leads with the power of Schema Markup. What is …

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Understanding your website performance is paramount in today’s digital age. Beyond merely collecting data, the real challenge lies in deriving actionable insights from it. We …

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Getting to the top of search engine results is a challenge that many businesses face every single day and Search Engine Optimisation (SEO) plays a …

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Website content is the backbone of effective digital marketing, it also embodies your brand’s voice, values, and vision. It also serves as the medium to …

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A blast from the past: this was a featured article written by myself for Web Designer Magazine (it appeared on their front-page and subsequently became …

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Keywords have long been the lifeblood of SEO, but the game has changed. Today, it’s not just about stuffing your website with every keyword you …

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