PPC – Pay Per Click

Rise to the very top quickly, effectively and concisely

Strategically Target your Audiences with PPC

Communicate with your audience groups in the environments they congregate in and prime them for Conversion.

SERPlicity understands the nuances of PPC, its detailed relationship with SEO, content, audience intent, the competitive SERP and user behaviour once they land.

Experience clear and concise Pay Per Click advertising campaigns designed to meet your needs and competitive market conditions, giving you an instant impact in search and a considerable increase in reach and exposure.

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01

Transform your Pay Per Click campaigns

Reposition your PPC campaigns to deliver clear commercial and tangible outcomes instantly (meeting your short term goals)

02

Truly understand your audiences intent

Effectively target and engage with your audiences better, along their varied buyer journeys. Crafting effective ads and campaigns that inspire them to act

03

Build a better reputation

Grow and Improve your positive brand awareness, and reputation online with campaigns and ad-groups that position your business above your competitors

04

Facilitate and drive PPC and SEO excellence

SEO is the key for better PPC placements and a lower Cost Per Click (Quality Scores). Landing pages are also created to aid SEO, and not compete against it!

05

Become the leader within your niche

Improve your search engine ranking positioning against your competitors. Increasing your competitive real-estate and dominating the SERP

06

Increase ROI

Convert more of your campaign visitors into customers; determine realistic budgets, buy the right traffic, optimise content, understand keyword intent and placements

Solutions

Digital Marketing Solutions built around a winning formula; best in class strategy, process and implementation.

Consultancy

Consultancy Tailored to your Business Needs.

Bring the expertise, objectivity, time saving and value to your website optimization efforts.

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Audits, Insights and Evaluation

Uncover the real issues that are holding you back.

Build a solid website foundation by uncovering, detailing and resolving the digital marketing issues that are holding you back from competing and thriving in Search.

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Strategy and Planning

Custom Marketing Strategies are at our core.

Strategy is at the core of every piece of work executed, helping businesses in crowded sectors to maximise their marketing with clear commercial outcomes.

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Management

SEO Management Tailored to your needs.

Collaboratively working with your Business to provide flexible Support and Management, complementing the skills of your existing resources.

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Implementation

All In One Solution, Tailored to your needs.

Focus on the day-to-day running of your business, knowing your Digital Marketing Growth and Brand Awareness is in the best possible hands.

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Reporting

Bespoke reports of your website performance.

Not just Data: A full evaluation, with detailed insights on what the data actually means and marketing recommendations based upon the results.

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Outcomes

Business Growth

Deliver short & long-term growth for your business or organisation

Transform your business vision into measurable and tangible outcomes. Across short and long term conversion goals

Robust Strategy

Develop a robust strategy to support your business goals

Custom strategies that deliver clear commercial outcomes. Enabling Businesses in crowded sectors, to thrive online

Increased Market Share

Compete for, win and retain market share against your competitors

Ensuring you’re in a great place to compete for, win and retain market share. Elevating your brand in the search engines

Competitive Advantage

Occupy the most valuable positions in Search and beyond

Win competitive real-estate within the SERP (Search Engine Results Pages). Dominate the top positions and stay one step ahead of your competitors

Improved Brand Awareness

Increase the digital footprint of your brand and its reputation

Strategically target and engage with your audiences along their buyers journey. Prime them for conversion and push them to engage and Interact with your brand

Commercial Results

Empower your business to meet its commercial objectives

Improve traffic flow, content engagement and lead generation. Contribute to additional business outcomes that maximise your return on investment

FAQ

Do you have a query; take a look at the most common questions and answers:

PPC stands for Pay-Per-Click, these types of ads are commonly displayed on search engines (like Google AdWords), social media platforms (like Facebook Ads), and other websites.

PPC is a form of online advertising where advertisers pay a fee each time their ad is clicked, directing traffic to their website. This is ideally suited to those wishing to dominate the Search Engine Results, driving immediate traffic and engagement.

PPC offers immediate visibility, is scalable, and allows for precise targeting of audience segments. Combine with SEO for a winning formula; both short term and long term traffic, engagement and conversion goals.